Persuasion Skills

If you’re looking for another dry summary of Cialdini’s 7 principles of influence, then you’re at the wrong place. Yes, […]

We live in a world where, even if you’re intelligent and hardworking, people will often overlook your ideas or, worse,

I started as an awkward, socially anxious person. Then I read How to Win Friends and Influence People by Dale

You’ve probably been in the room where your ideas were ignored, your voice drowned out. It’s frustrating. You know you

The secret to building rapport with someone is not simply about being attractive or confident. It’s about something far more

FBI hostage negotiators seem to have extraordinary skills. They can connect with people who have done or are capable of

Most articles about persuasion techniques tend to promise quick results. But here we won’t cover the basics. After all, you

What Is Elicitation? (And Why It’s So Effective) People love to talk about themselves. They also love to conceal their

The Big Short is without a doubt one of my favorite movies. Recently, I watched again (for the third or

A problem that has been crawling in my mind for a long time is how I can be more persuasive,

The fundamental principle in copywriting is that the goal is to sell Copywriting is not journalism. It’s not news reporting.

If you’re wondering how to improve social skills FAST, then you’re at the right place. This is the ultimate guide

If you’ve read a few “psychology tricks” articles, you’ve probably seen the same tired advice recycled again and again. So

Have you ever met a salesman who was so pushy you couldn’t wait to end the interaction? Have you ever

Steve Jobs was often a jerk to his employees. He would be rude and give soul-crushing criticism to them. And

You have met people who make you feel great. They are enthusiastic; they see life in colors; they understand you;

Sales success isn’t reserved for natural-born closers. It belongs to those who understand the psychology behind how buyers think, feel,

Have you ever looked at someone and wondered, “How are they so charismatic?” Maybe you’ve tried to imitate their mannerisms

When we think of leadership qualities, our mind goes to a great, courageous leader. Sometimes we want to be like

Learning how to read people can be a game-changer in both your personal and professional life. And you don’t need